FEB 9, 2026
Insurance "Black Monday"
Insurify ChatGPT app launches. Willis Towers Watson drops 12%, Aon drops 9.3% in a single day.
ENTROPSY™
of your billable work is now automatable.
We help professional services firms survive what comes next — before the market decides for you.
McKinsey Global Institute, November 2025
In three consecutive days in February 2026, investors repriced the entire professional services sector. Not on speculation — on shipping AI products that directly replace billable work.
Insurify ChatGPT app launches. Willis Towers Watson drops 12%, Aon drops 9.3% in a single day.
AI tax app crashes Raymond James 8%, LPL Financial 9%, Charles Schwab 8% overnight.
Commercial real estate advisory stocks see historic sell-off. Legacy fee models re-rated by the market.
These aren't isolated incidents. They're the market pricing in a structural shift. The question for your firm is no longer whether AI will disrupt your industry — it's whether you'll lead the transition or be consumed by it.
The same three services, adapted to the specific AI threats and regulatory requirements of your vertical.
Map audit, tax, bookkeeping, and advisory service lines against specific AI tools. Score fee model exposure as billable hours collapse.
Deploy AI agents for transaction processing, K-1 aggregation, document review, and compliance checks.
Model the transition from hourly billing to value-based pricing. Quantify margin expansion from AI-augmented advisory.
Score contracts, litigation, research, discovery, and corporate work against deployed AI tools.
Deploy digital workers for legal research, document review, and client intake. Redesign fee structures.
Under hourly billing, AI-compressed work is a 90% revenue loss. Under flat fees, it's a 900% margin increase. We model the path.
Map personal lines, small commercial, and specialty books against direct-to-consumer AI platforms.
Deploy digital workers for quoting, policy servicing, and claims follow-up. Free producers for complex relationships.
Quantify commission retention, operational cost reduction, and new revenue on a per-policy-unit basis.
Score contingency search, retained search, RPO, and temporary staffing against AI platforms.
Deploy digital workers for sourcing, screening, and scheduling. Reposition recruiters as strategic talent advisors.
Model time-to-fill reduction, recruiter capacity expansion, and margin improvement per placement.
Map content production, design, media buying, SEO, and social management against AI tools.
Deploy digital workers for content generation, ad optimization, and performance reporting.
Model the margin capture from AI-compressed production timelines and outcome-based pricing.
If AI makes your team 20% more efficient, your clients will eventually pay you 20% less.
Most firms reach for AI as a speed tool. Faster research. Faster drafting. Faster reporting. But if you bill by the hour and AI cuts a 20-hour project to 2 hours, you haven't created efficiency — you've destroyed 90% of your revenue on that engagement.
We started Entropsy because we saw a gap no one was filling. The Big Four are spending billions on enterprise AI — but they're building for Fortune 500 clients. Mid-market professional services firms, the ones with $10M–$500M in revenue, were being left to figure this out on their own. Our team has spent years inside these industries, and we built a framework specifically for firms at this inflection point — practical, focused, and designed to move at the speed your market demands.
A diagnostic-to-deployment framework that moves your firm from reactive defense to strategic AI advantage in one quarter.
Think of it as a credit score for AI risk. We look at every service your firm offers, measure it against the AI tools that already exist to replace it, and give you a single, clear score. You'll know exactly which parts of your business are safe, which are vulnerable, and which need to change now.
We redesign your workflows around AI digital workers — shifting your firm from a manual labor model to an orchestration model. This is a structural redesign of how your firm creates value.
We quantify the financial case for transformation. The AIROI Forecast models the specific dollar impact against your firm's actual financials, producing a board-ready business case that makes the engagement self-funding.
From diagnosis to deployed digital workers in one quarter.
Your Risk Score • AI Threat Map • Executive Briefing
Digital Worker Blueprint • Workflow Redesigns • Stack Recommendations • Role Evolution Plans
3-Scenario Financial Model • Implementation Roadmap • Board-Ready Business Case
Uplift through improved service delivery and client retention
Decrease in operational cost base via workflow automation
Reduction in time spent on repeatable workflows
No firm in the market currently offers a purpose-built AI displacement scoring framework for mid-market professional services.
We start with what's coming to kill your revenue, not what's trendy. Every recommendation maps directly to a specific displacement threat.
Full diagnostic to deployed digital workers in one quarter. No 18-month roadmaps. No perpetual discovery phases.
The engagement pays for itself within the forecast period. We model the financial case so your leadership can make a data-driven decision.
We recommend the best tools for your specific situation, not the ones that pay us referral fees. Technology agnostic. Results driven.
| Competitor | Gap |
|---|---|
| Entropsy | Diagnostic-to-deployment in 90 days. Industry-specific threat analysis. Vendor-neutral. Self-funding ROI model. |
| Big Four | $9B+ AI investment, but targeting Fortune 500 with $500K+ engagements. Too expensive and too slow for mid-market. |
| SaaS Vendors | Sell the software, not the transformation. No workflow redesign, no change management, no fee model strategy. |
| Local MSPs | Keep servers running and networks secure. Don't engage in business logic optimization or fee model restructuring. |
Not ready for a full engagement? Start with our 15-point self-assessment. Score your firm's exposure to AI commoditization in under 10 minutes.
The firms that act in the next 12 months will define the next decade.
hello@entropsy.io • Navigate the disorder. Own the transformation.